Vendor Advocate Melbourne

Understanding Vendor Advocacy Service

A vendor advocate will act on behalf of the seller to navigate the complexities of the real estate market and ensure you have the best experience with your property sale.

This includes tasks such as selecting the right real estate agent, negotiating commissions, overseeing marketing strategies, and keeping the agent accountable from listing to settlement.

We are able to take charge of the process starting with independent advice around the sales price and timing.

This can be done discreetly and confidentially avoiding the pressure and stress of managing the process yourself and having real estate agents bombard you for the business.

We will also be a sounding board during tricky negotiations to make certain the right communication and decisions are made in relation to offers.

Our fee is deducted from the agents commission so it does not cost you anymore to have our representation and assistance.

Empower your property sale with our vendor advocates. Get started today for a seamless selling experience.

Our Vendor Advocacy Services in Melbourne

Comprehensive Market Analysis

Before getting started we will inspect the property and provide a comprehensive market analysis. This will include;

Market Trends: Assessment of current market conditions, including supply and demand dynamics, median sale prices, and average days on market in the property's location and surrounding areas.
Comparable Sales: Analysis of recent sales of similar properties in the neighbourhood to determine a competitive listing and likely sales price.
This involves comparing factors such as location, streetscape, property size, condition, age, and amenities.
Right Agent: Who is selling the most properties for the area and property type you are looking to sell? What is their reputation in the market?
What are their average days on the market before they sell?

Personalised Sales Strategies

Once we have a good understanding of the property we will then develop a personalised sales strategy taking into account;

Likely buyers: Identification of the target demographic likely to be interested in the property, based on factors such as location, property type, price range, and features.
Marketing Channels: Evaluation of the most effective marketing channels to reach the target audience including online platforms, social media and overseas sites.
Agency: Based on the demographic we are looking to appeal too, who is the best agent and team to represent you
Method of Sale: Advice on whether a private sale, auction or other method is likely to deliver the best result.
We will also explore the potential of selling off market if a premium price can be achieved.
Property Presentation: Recommendations for staging and presentation to enhance the property's appeal to potential buyers, including suggestions for repairs, renovations, decluttering, and landscaping.
Competitive Advantage: Identification of the property's unique selling points and value proposition compared to similar listings in the area, which can be highlighted in marketing materials to attract buyers
We can also refer and instruct a solicitor in the preparation of contracts.

Experience a smoother selling process with our vendor advocate services. Start maximising your property's value today.

Why Choose Us for Your Vendor Advocacy Needs?

As a buyers advocate company we provide a unique insight into what buyers are looking for and what they expect of a real estate agent in order to engage with them and to pay a premium price.

We are able to identify quickly who the most likely purchasers are for your home or investment property and guide you on the sales campaign and negotiation tactics that are likely to appeal to those buyers.

We interact with agents every day and know the ones that are best suited to represent your property. We are also able to direct the team and process required to maximise the sales result.

Real estate agents can communicate a lot of information throughout a campaign that can often be difficult to digest and filter as to what is relevant and important to act upon.

We are able to take the lead and to hold your hand throughout the whole process and most importantly keep the real estate agent accountable.

Our Vendor Advocacy Process

Clarify Objectives

Understand the reasons for the sale and what you are looking to achieve
Inspect the property and provide an independent view on what we think the property is worth
Identify the best approach to meet your objectives and maximise the sales price

Agency Selection

Identify the best selling agent & team to represent the property
Invite the agreed agent to the property to provide a listing presentation
If there is not a fit we will arrange a 2nd or 3rd agency presentation

Strategy

Review and refine timetable, sales method, marketing plan, property presentation and expenditure
Outline our expectations and your preferred level of involvement in the process
Identify other team members required eg solicitor to prepare paperwork

Campaign

Keep the agent accountable on executing the plan
Manage information flow and focus on what is important
Provide a sounding board throughout the process

Sale

Provide advice on any offers
Hold your hand during the auction process (if appropriate)
Continued support until the property settles

What Our Clients Are Saying

We wholeheartedly recommend Leigh and his team as highly professional service providers. Our family has employed Leigh and Sam as both buyers and vendor advocates and will do so again. Their integrity and level of care made the experience of selling our mother’s apartment off-market a stress-free process. Leigh is thorough in his research and offers insider insights giving us peace of mind that he is delivering the best result possible.

I have had the good fortune to work with Leigh, Sam, Rachel and the team at Buyers Advocate many times. A very professional service with great people. Highly recommend

Couldn’t think of a better service to have on your side in the selling process of your home. We’ve bought and sold our home before but Leigh’s services made such a difference over all facets of our property journey, we’d not hesitate to engage him and team again.

Positive warm personality, ease of communication, realistic, understanding, empathy, depth of knowledge, negotiating skills, brilliant legal/conveyancing support, the list goes on. He’s with you from the very beginning, through all the twists and turns, to the day you move into your next home. Highly recommended.

This is the 2nd time we have used Buyer's Advocate and worked with Leigh and I can honestly say, on both occasions it is the best decision we have made!

Not only was Leigh's experience in the market and working with Real Estate Agents a huge advantage - Leigh was honest and transparent with his communication which made us feel so comfortable through a stressful process.

Leigh's experience really came to the fore when it was time to negotiate and we could not be happier with the outcome! Wouldn't hesitate using Leigh again!

Frequently Asked Questions About Vendor Advocacy

Why use a vendor advocacy service?

Most people are only involved with selling property once every 7-10 years and many have little to no experience.

A vendor advocate will be able to guide you to select the best selling agents, marketing campaign, sales method and to hold your hand through the entire process to keep the agent accountable to deliver the best result.

Does using a vendor advocate cost anymore?

The vendor advocates fee is deducted from the agents commission so there is no extra cost for our service.

Should I use a sales agent that quotes me the highest price?

Don’t get sucked in to agents who give an unrealistic price to win your business. Focus on the best team and marketing strategy to deliver the result. If there is a buyer at a higher price point they will find them, not the agent who only has the value proposition of a high market appraisal.